Versed Global Versed Global Salesforce CRM, Web Design & Fundraising

Client stories

Versed Global has supported a growing portfolio of organisations across the charity, corporate and public sectors. Below are examples of recent work and the kinds of challenges addressed.

Recent engagements

Each project is shaped around the client's context, capacity and goals. Here are summaries of a few recent pieces of work.

Charity CRM rebuild

Salesforce

Redesigned and rebuilt a Salesforce Nonprofit Success Pack implementation for a UK charity, resolving data quality issues, streamlining donation tracking and enabling accurate reporting for trustees and funders.

Trust fundraising strategy

Fundraising

Developed a trust and foundation fundraising strategy for a social enterprise, including prospect research, pipeline prioritisation and the creation of a tailored case for support.

CSR stakeholder management

Salesforce

Configured Salesforce for a corporate CSR team to manage charity partnerships, employee engagement programmes and impact reporting – replacing fragmented spreadsheets with a single source of truth.

Grant application support

Fundraising

Provided grant writing support for a community interest company, securing funding from a major trust to expand programme delivery into new regions.

Public-sector CRM scoping

Salesforce

Led discovery workshops for a public-sector programme team, mapping requirements for a Salesforce-based grants management system aligned with government reporting obligations.

Website and CRM alignment

Web & Salesforce

Developed a new website and integrated enquiry forms directly with Salesforce, ensuring that every lead is captured and tracked from first contact through to programme engagement.

Corporate volunteering pipeline

Salesforce

Implemented a volunteering and skills-based CSR pipeline for a corporate partner, enabling better matching of employee skills with charity needs and clearer reporting on impact.

Donor stewardship workflow

Salesforce

Created an automated stewardship journey in Salesforce for individual donors, including thank-you emails, impact updates and prompts for staff to follow up on high-value supporters.

Multi-country programme tracking

Salesforce

Supported an international NGO to design a Salesforce data model capturing activities, outcomes and learning across multiple countries and programme streams.

Fundraising operations review

Fundraising

Conducted a review of fundraising operations for a national charity, identifying gaps in pipeline management, reporting and integration between digital channels and CRM.

Small charity CRM starter

Salesforce

Implemented a lightweight Salesforce setup for a small charity moving from spreadsheets, focusing on contact management, basic donation tracking and simple reporting that staff could maintain.

Data migration & cleanup

Salesforce

Managed a complex data migration from a legacy CRM into Salesforce for a mid-sized charity, including data cleansing, deduplication and validation to ensure a clean launch.

Organisations supported

Versed Global has worked with and alongside a range of organisations, from small charities to established corporates and Salesforce partners.

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